ONE: Contextual Advertising. How could it go wrong? I guess, hypothetically, adding a police recruitment tag to a video of a cop kicking a teenage girl.
TWO: Ok, as someone who recently purchased a pair of tight, bright-red levis and clear lens way-farers, I can confidently confirm that this article correctly predicts future hipster trends. Or not, whatever, I could care, right? (h/t the super sweet Stuff Hipsters Hate. I love Tumblrs [Tumbls?])
THREE: Finally. Yacht Rock. Yes.